class note

journalist- driven by money

blogger- can do whatever

people are being subconscious about doing Facebook but in future it might get better because of increase usage of internet

April 30, 2008. Anthropology of Social Software. Comments off.

notes for final

features to be added to Facebook

more ads and news

can sell more gifts online. open its online shopping mall

picture printing

custom skin art for the page

ranking page where most popular people are shown

ranking of popularity on each member’s page

gathering of videos on one page. ranking of video popularity

music and video sharing page

movie, magazine, and comics info page

social purpose

facebook

keep up with old friends and make new friends

grouping

online chatting

cyworld

create real life meetings after adding new people to their page

make new friends

find friends through their birthdate and name

can delete friends

they can add stories to their pages and the best ones get published in the public page

they record their singing and dancing and other performances and publish on public forum

they have today’s question posted everyday asking users to answer it. various opinions can be derived from these answers.

young people put up mostly relationship tips

they can rate comments made by other people.

they talk about their daily life and news on visitors’ board

peoples pages are advertised on lots of locations in site

people spend lots of time decorating their mini hompi

recommends people to visit others’ pages

Users invite people they like to their groups

April 26, 2008. Anthropology of Social Software. Comments off.

class note

corporate blog

blogs.sun.com/jonathan

blog.urbanoutfitters.com/blog

blogs usually don’t do reporting

fashion blog-makes lots of money

picture of celebrity will sell better than good blog writing

blog is more organized than community sites-more of an interest and information

be prepared to present final project

April 23, 2008. Anthropology of Social Software. Comments off.

class note

finish up paper.

next week-characteristics of blogs

April 16, 2008. Anthropology of Social Software. Comments off.

class note

online editor of New York Magazine as guest speaker

Ny magazine was better choice than Vanity Fair

Online and print ppl work on the same floor in NY Magazine

look for most popular videos on youtube and look for all the popular categories are. pick a video and analyze it. intellitent comments about the video. what the video is doing and what is its purpose? what’s social significance and is it good in quality?

no reading for next week

rough draft due next week

April 9, 2008. Anthropology of Social Software. Comments off.

class note

Facebook-creates virtual room where one’s profile is shown in 3D

guest speaker next week

gawker makes fun of people who are full of themselves. satire about new york and media world.

April 2, 2008. Anthropology of Social Software. Comments off.

Proposal for Final Project-How to improve Facebook based on Cyworld Korea

I learned lots of aspects of social networking sites in this class that I haven’t been aware of before. For final project, I’d like to propose the new and better social networking site by making amendments to problems it had before. The aspects of the new social networking site that need to be changed wouldn’t be about technology as much as social aspects. The aspects I’d like to cover are creating new identities, how to become and internet star online, and how to encourage more young people to participate in social networking sites. I’d also like to discuss about the effects of social networking sites on young people and how it can be reused or manipulated for better social networking sites. There might be other factors that I haven’t listed here to create better social networking site, but I’d like to include as many social aspects as possible for this project if they occur to me later. I’ll also present sample videos of documentaries that show young people using previous social networking sites and their reactions. I will make some suggestions in conclusion based on these aspects I have learned about social networking sites.

April 2, 2008. Anthropology of Social Software. Comments off.

class note

Facebook – started for Ive League students, thus becoming a site for upper middle educated class

ethnography-culture, religion, who are these people, how are they doing it, what’s cultural significance of what they’re doing?, who, what, why? report their point of view. don’t use real names.

commenting, blogs-not have been done much on

1-2 hours a week observing-take alot of notes

3 interviews maxium-can do in email or phone

quote them to show their feeling and opinions

March 26, 2008. Anthropology of Social Software. Leave a comment.

notes on 3 readings

Social Network Sites: Public, Private or What?

While SNSes allow visitors to wander from Friend to Friend and
communicate with anyone who has a visible profile, the primary use pattern is driven by
pre-existing friend groups. People join the sites with their friends and use the different
messaging tools to hang out, share cultural artifacts and ideas, and communicate with
one another.

The Internet lacks walls. Conversations spread and contexts collapse. Technical solutions
are unlikely to provide reprieve from this because every digital wall built has been
destroyed by new technologies.

Youths are using their internet space to rally or protest.

2. The Internet mirrors and magnifies all aspects of social life.

“I’m a Lot More Interesting than a Friends

online social networks may actually be easier to bridge than “real-life” social networks, allowing information to be transferred to larger, broader groups of actors.

all social networking sites limit the user to an identity presentation that is both highly pre-structured and singular.

Social networking sites limit identity presentation to a singular, fixed profile, and most
services do not provide users with configuration or customization options to choose their own particular
representation strategies.

Identities do not change just because they are expressed through software; they are still subject to the
same power relations and problems that they are in the real world.

This variety of resistance strategies shows that users are creatively and
actively engaging with social networking services in multiple ways.
people change their dramaturgical performance
based on who they are interacting with, and the context (environment, social structure) in which the
interaction takes place.  These factors are equally applicable to online environments, and, in fact, help to
explain why users might choose to create a type of profile that either obfuscates their “authentic” identity
or presents but a single facet of what is a truly multifaceted personality.

Self-presentation strategies are influenced by both the application’s
structure and the influence of one’s social group.

March 26, 2008. Anthropology of Social Software. Leave a comment.

Bobos in Paradise

For members of the educated class, life is one long graduate school. When they die, God meets them at the gates of heaven, totes up how many fields of self-expression they have mastered, and then hand them a divine diploma and lets them in. Self-actualization is what educated existence is all about.

March 20, 2008. Anthropology of Social Software. Leave a comment.

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